Portrait
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// founder

Josh.
Operator. Builder. Founder.

I've spent eight years operating inside businesses, generating over $50M in value through marketing design, AI enablement, and revenue innovation. Founded and exited a multi-disciplinary consulting firm in 2023. Today I help businesses at every stage — from $150k coaching practices to $100M advisory firms and $25M+ enterprises — clear the next tier. Prometheus is how I do it.

Credentials · Outcomes
$50M+
in value generated over 8 years
1 exit
Founded + exited consulting firm, 2023
Harvard
Digital Marketing Strategy Resident Program
AMA
Professional Certified Marketer
DMI
Certified Digital Marketer Pro
// ten years · u.s. army infantry

Built in a different uniform.

Ten years in the U.S. Army Infantry. Multiple assignments across conventional and special operations units. Two combat deployments — Iraq (OIF) and Afghanistan (OEF). The operator instincts I bring to every Prometheus engagement were forged before they were applied to P&Ls.

10 yrs
U.S. Army Infantry
Conventional + special operations units
2
Combat deployments
Iraq (OIF) · Afghanistan (OEF)
30+
Awards for merit & achievement
Across a decade of service
BSV
Bronze Star with Valor
Recommended
Sergeant Audie Murphy Award
Recipient — recognizing the top tier of Army NCOs for exemplary leadership.
Sergeant Audie Murphy Association
Later served as President of the non-profit that supports and guides recipients.
Drill Sergeant — Ft. Benning, GA
Selected to train new Infantrymen — an assignment reserved for the top 10% of NCOs in the infantry.
Green-to-Gold + early SFC
Selected for the Army's officer-track program. Promoted to Sergeant First Class well ahead of peers.

With Drill Sergeant duty at Ft. Benning, an officer commission on offer through Green-to-Gold, and below-the-zone selection for Sergeant First Class on the table, I accepted an opportunity to build a business in the civilian sector and departed the Army on my own terms.

Most of what I bring to consulting work — the bias toward execution, the discomfort with theater, the instinct that systems are tested in pressure, not in slides — came from those years. Same operator. Different terrain.

// how i work now

Different stages, same operator.

Most engagements involve growth-stage operators who can see the next tier but don't have the internal infrastructure to reach it without 2–3 expensive hires and a year of build time. I come in as the operating partner who designs, deploys, and runs the systems that get you there — usually inside 9 to 12 months — and hands off cleanly to your team. Stage doesn't change the playbook; it changes which lever moves the number.

The brackets I plug into
Coaches & consultants
$150k$300k+
revenue
Pipeline + delivery infrastructure for the solo or small-team operator.
Financial advisors / RIAs
$20M$100M+
AUM
Compliance-aware growth, advisor productivity, AI inside the security boundary.
SaaS / digital
$1M$1.6M+
ARR
Expansion revenue, retention, conversion-layer fixes that compound.
SMB / service
$5M+next tier
revenue
Operating leverage and AI-augmented ops without enterprise complexity.
Enterprise
$25M+scale
revenue
Production AI, GTM ops, vendor consolidation, BU-aware infrastructure.

Intelligent marketing design

Conversion-aware, compliance-aware GTM systems. The kind of marketing that doesn't need to apologize to your legal team.

AI enablement at scale

Production AI deployments that survive past the pilot phase and get inherited cleanly by your team — not by my retainer.

Revenue innovation

New products and service lines designed and operated inside your existing business. Net-new revenue without net-new headcount.

// 2023 · founded + exited

Built it, ran it, sold it.

I founded and successfully exited a multi-disciplinary consulting firm spanning financial, tax, and legal advisory — an integrated practice that brought three traditionally siloed disciplines under one roof and into one workflow.

The practice served small-business owners and high-net-worth individuals and families with a clear mission: reduce taxable income to as little as legally possible while maximizing capital growth, with maximum protections — built on uncommon but proven strategies most firms either don't know or don't bother to implement.

The mission, plainly
Reduce
Taxable income — as low as legally possible
Maximize
Capital growth across vehicles + structures
Protect
Maximum asset, entity, and estate protection

Designing the firm, scaling it, and exiting it cleanly taught me what actually compounds in service businesses and what just looks like it does. Everything I build at Prometheus carries the operator scars of that experience — what to invest in early, what to leave alone, and what to instrument before you wish you had.

// origin · 2016, houston

5,000 doors.
One conversation at a time.

I started my career the hard way — knocking on over 5,000 doors in Houston, Texas, building a client base from scratch through direct engagement. No warm intros, no inherited book, no shortcuts. Just person-to-person work, every day, for years.

That foundation taught me what actually moves a business forward: meaningful connection and measurable positive impact on people's lives. Every system I've built since — every marketing engine, every AI deployment, every revenue line — has been engineered to scale that kind of work, not replace it.

// 2017 · hurricane harvey

When the storm hit,
the work changed.

During Hurricane Harvey, I stepped out of my primary work and served as director of operations for a veteran-focused non-profit coordinating relief on the ground in Texas. Different work, same lesson — at scale, with a clearer view of consequence.

Coordinating volunteers, deploying resources, and standing with communities under real pressure reinforced what door-knocking had already taught me: human connection isn't a soft skill, it's the operating system. That conviction sits underneath every system I now design.

// philosophy

Demystifying without dumbing down.

Most industries — financial, tax, legal, consulting, you name it — are filled with people who confuse complexity for value. I've made a public practice of doing the opposite: stripping the unnecessary, surfacing the leverage, and making the work clear, transparent, and actually useful for the human on the other side.

Advocating without selling. Debunking without condescending. Demystifying without dumbing down. The same instinct shows up in how I build systems for clients: every workflow, every dashboard, every AI deployment is designed for the human who has to live with it — not the deck I'd use to pitch it.

The Thesis

Most growth-stage businesses don't need more strategy. They need an operator who'll build it.

That's what I've done for the last eight years, what I built and exited in 2023, and what Prometheus does on purpose now.